Forests. Climate. Community.

All Archived Posts (135)

Better Paper Participants get discount on registration for the Publishing Business Conference & Expo

The Publishing Business Conference & Expo (March 8-10, 2010) discusses and debates the most pressing issues facing book and magazine publishing industries today. Attendees walk away with strategies, tips and… Continue

Added by Keaty Gross on December 18, 2009 at 9:30pm — No Comments

Help Build A Market for Agricultural Residue papers like the 'Wheat Sheet'

Canopy has launched an online survey to gather information that will help assess market interest in North America for papers made with agricultural residues. “This study is the first of its kind in North America. Up until now, information about the market viability of non-wood paper has been anecdotal”, says Neva Murtha, Second Harvest Campaigner with Canopy. “When done, we’ll be able to translate demands for eco-paper into initiatives that help make straw papers a North American reality.” Las… Continue

Added by Neva Murtha on December 11, 2009 at 1:38pm — No Comments

FREE new ongoing promotion with the Magazine Yellow Pages for Better Paper Project participants

Magazine Yellow Pages (MYP), in conjunction with the Green America Better Paper Project (BPP), is launching an entire section on www.magazineyellowpages.com dedicated to green magazines. Because BPP magazine participants are the clear environmental leaders in the magazine industry, they will be the only magazines di… Continue

Added by Máire Walsh on December 10, 2009 at 5:15pm — No Comments

“Black Liquor” Helps Polluters and Hurts the Economy

In order to lower carbon emissions, the 2005 Transportation bill provides a $1/gallon subsidy to companies that reduce their use of fossil fuels. For example, mixing ethanol with gasoline reduces the amount of fossil fuels used, which in turn reduces carbon emissions. Paper companies have found a loophole in the law that allows them to in… Continue

Added by Frank Locantore on December 8, 2009 at 5:00pm — No Comments

Aveda and Green America Announce Winners of 2009 Aveda Environmental Award for Magazines

MINNESOTA (December 2009)—Aveda, a leader in corporate environmental sustainability and responsibility for more than 30 years, and Green America, a non-profit that assists magazine publishers in identifying and implem… Continue

Added by Keaty Gross on December 1, 2009 at 11:00am — No Comments

Greenline Paper: Saving Trees One Office at a Time

A proud member of Green America's Green Business Network™ for the last 12 years, Stephen Baker of Greenline Paper says: "Green America means a lot to us because it embodies our national green community. Bei… Continue

Added by Andrew Korfhage on November 3, 2009 at 3:30pm — No Comments

Shrink Your Impact, Offset the Rest

When Ethan Merlin, a school teacher and Green America member in Rockville, MD, had an opportunity to take a group of students to visit Moscow, he had just one regret: by flying roundtrip across the Atlantic, he and his students would have no choice but to each cause the emission of more than three tons of carbon dioxide, a greenhouse gas. “The trip was an amazing learning experience for me and for my students,” says Merlin. “But I also care about the climate crisis, and the world that we are lea… Continue

Added by Joelle Novey on November 3, 2009 at 1:30pm — No Comments

Good to Know: "WWF to Screen Forest Carbon Investments"

October 26, 2009 - Environmental Leader | WWF’s Global Forest & Trade Network (GFTN) plans to launch investment screening guidelines for financial investors in the upcoming months to encourage support for responsible forest finance. WWF believes failure by the world’s financial leaders to support responsible forest finance will allow deforestation to continue. WWF is also calling for zero net deforestation by 2020.… Continue

Added by Keaty Gross on October 26, 2009 at 5:00pm — No Comments

Good to Know: "US, Europe demand fuels illegal China-Myanmar timber trade"

October 21, 2009 - Reuters | The United States may have imported $3.8 billion of illegal timber products from China last year, much of it likely smuggled from neighbouring Myanmar, where illegal logging is rapidly destroying forests, a report showed. China cut its imports of logs and sawn wood from its neighbour by 70 percent between 2005 and 2008, but trade was still thriving due to bribery, falsified documents and poor law enforcement, the report said.… Continue

Added by Keaty Gross on October 21, 2009 at 4:30pm — No Comments

Announcing the 2009 Aveda Environmental Award for Magazines

Created in 2005, the Aveda Environmental Award celebrates environmental leadership and achievement in the magazine industry. Any consumer or B-to-B magazine that uses environmentally responsible paper/production practices is eligible to apply. When judging applications for the Aveda Environmental… Continue

Added by Frank Locantore on October 11, 2009 at 12:30am — 1 Comment

Be Green Packaging LLC Presents Its Sustainability Scorecard

What does our tree free, compostable packaging have to do with your healthy lifestyle?...EVERYTHING. We knew this on a gut feeling level – but scientific proof and ‘the bottom line’ are often easier to track and convey in business conversations. Therefore, in the 3rd Quarter of 2009 we prioritized creating an internal Sustainability Scorecard with the help of a top consultant from the Bren School of Environmental Science and Management at UCSB.… Continue

Added by 3BL Media on October 9, 2009 at 2:13pm — No Comments

Good to Know: "Saving forests one of the most efficient climate remedies"

October 7, 2009 - World Wide Fund for Nature | Gold in Green Forests, a report issued today by WWF-Sweden, says that next to energy efficiency halting forest loss and degradation is the most cost-effective method for mitigating climate change. The annual loss of natural forests in developing countries is equivalent to one third of Sweden’s surface area. Forest fires, the conversion of forests to agricultural land and the cultivation of energy crops are responsible for the high rate of for… Continue

Added by Keaty Gross on October 7, 2009 at 4:30pm — No Comments

King of the Mill: an Audubon Infographic

It's all the rage for magazines to splash green advice across their glossy pages, but most don't even print on recycled paper. Compared to paper produced from virgin sources, the recycled variety uses less water and energy, emits fewer greenhouse gases, and preserves carbon-dioxide-absorbing trees. Yet, sh… Continue

Added by Audubon on October 7, 2009 at 2:00pm — 2 Comments

Good to Know: "Got Green?"

September 30, 2009 - Media Post News | Brad Stewart invites everyone to share in the discussion forum at this link, saying, "I will focus in the next months on the most outlandish, creative, or perhaps even brilliant ideas in terms of incorporating green into traditional media. I'm hoping this exercise will create some connections with like-minded individuals, initiate some deal flow, and act as the genesis to numerous award-winning campaigns. Hopefully, then, we can prevent green from being rem… Continue

Added by Keaty Gross on September 30, 2009 at 5:30pm — No Comments

Good to Know: "Fashion for glossy, paper shopping bags is ‘destroying rainforest’"

September 19, 2009 - The Times Online | They are the must-have accessory for fashion-conscious shoppers who want to be seen carrying home the most exclusive and expensive brands. But there is a dirty secret behind the glossy paper bags often spotted dangling from the arms of socialites. Several of Britain’s top fashion brands and makers of luxury goods have been buying these bags from a supplier majority-owned by a company responsible for destroying millions of acres of Indonesian rainforest.… Continue

Added by Keaty Gross on September 19, 2009 at 5:30pm — No Comments

Good to Know: "Paperlinx rejects damning report on environmental credentials of North American operation"

September 17, 2009 - PrintWeek.com | Paper merchant Paperlinx has dismissed a damning report about the environmental credentials of its North American operations as "incomplete". The Green Grades 2009 report has been published by US-based pressure groups Dogwood Alliance and Forest Ethics, and discusses the environmental credentials of several companies, including Amazon.com an… Continue

Added by Keaty Gross on September 17, 2009 at 1:30pm — No Comments

Good to Know: "Environmental Groups Spar Over Certifications of Paper Products"

September 11, 2009 - New York Times | This week lawyers for ForestEthics, a nonprofit group dedicated to protecting forests, filed administrative complaints with the Federal Trade Commission and the Internal Revenue Service challenging the credibility of the rival label, known as the Sustainable Forestry Initiative, or S.F.I. The complaints, which challenge S.F.I.’s nonprofit status, accuse the certification program of lax standards and deceptive marketing intended to obscure the standards and t… Continue

Added by Keaty Gross on September 11, 2009 at 1:30pm — No Comments

Good to Know: "Why are the smallest magazines the ones using recycled paper?"

September 11, 2009 - MediaFreak | Once again, Barnes & Noble is giving special promotional space to magazines that use recycled paper. And once again, the month-long promotion is as much a shout-out to those titles with environmentally friendly practices (Natural Home, Mother Jones and The American Prospect are among the 10 featured this year) as it is a slap at their bigger brethren that don't. Click… Continue

Added by Keaty Gross on September 11, 2009 at 1:30pm — No Comments

Good to Know: "Common Sense Sustainability"

Audience Development | The ecological and cost savings benefits of smarter, more efficient circulation and distribution practices add up over time. Here’s a look at how these areas fit into the overall sustainability equation and potential areas of leverage for smaller publishers. Click here to read full article. Continue

Added by Keaty Gross on September 10, 2009 at 9:00pm — No Comments

Good to Know: "Barnes & Noble Promotes Magazines Using Recycled Paper Nationwide Over 240 Barnes & Noble Stores Promote Magazines on Special In-Store Racks"

CNBC | Barnes & Noble stores nationwide are partnering this month with Green America's Better Paper Project and Next Steps Marketing to promote magazines using recycled paper on special magazine racks in over 240 of their largest stores. The total of ten magazines participating in this month's promotion include:… Continue

Added by Keaty Gross on September 9, 2009 at 4:30pm — No Comments