Better Paper Project

Forests. Climate. Community.

Justine C Beaudoin
  • Watertown, MA
  • United States
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Justine C Beaudoin's Page

Profile Information

Job title:
Director of Marketing
Company/organization name:
Martha Stewart Living Omnimedia, Inc.
Company/organization's primary business:
magazines
Company/organization website:
http://www.wholeliving.com
Professional associations:
MPA
Professional interests:
sales/marketing, newsstand/single copy sales, digital publishing, design
What steps are you taking to reduce your footprint? (reducing travel, improving energy efficiency, reducing office waste, carbon audit, etc.)
Our organization has taken many steps to reduce our footprint. All offices use non-disposable dishes, cups, etc and Our conservation efforts include but are not restricted t: recycle both paper and plastic. In addition, we encourage recycling of unsold magazines, include the MPA "please recycle this magazine in all our pubs, offer a digital subscription, replace old appliances with energy star appliances when they need replacing.
Publication frequency:
10 X per year
Publication circulation:
newsstand - national, paid subscription, digital edition
What percentage of your paper is recycled fiber?
30% - 49% recycled content

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