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September 11, 2009 - MediaFreak | Once again, Barnes & Noble is giving special promotional space to magazines that use recycled paper. And once again, the month-long promotion is as much a shout-out to those titles with environmentally friendly practices (Natural Home, Mother Jones and The American Prospect are among the 10 featured this year) as it is a slap at their bigger brethren that don't. Click… Continue
Audience Development | The ecological and cost savings benefits of smarter, more efficient circulation and distribution practices add up over time. Here’s a look at how these areas fit into the overall sustainability equation and potential areas of leverage for smaller publishers. Click here to read full article.
CNBC | Barnes & Noble stores nationwide are partnering this month with Green America's Better Paper Project and Next Steps Marketing to promote magazines using recycled paper on special magazine racks in over 240 of their largest stores. The total of ten magazines participating in this month's promotion include:… Continue
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-Bev
I try, so much. Thanks so much for all that you do. Best, Carl
gina