Better Paper Project

Forests. Climate. Community.

Keaty Gross
  • Washington, DC
  • United States
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Profile Information

Job title:
Coordinator, Better Paper Project
Company/organization name:
Green America
Company/organization's primary business:
non-profit
Company/organization website:
http://www.greenamericatoday.org
Professional associations:
MPA, EPN

Keaty Gross's Content

Keaty Gross

Good to Know: "Why are the smallest magazines the ones using recycled paper?"

September 11, 2009 - MediaFreak | Once again, Barnes & Noble is giving special promotional space to magazines that use recycled paper. And once again, the month-long promotion is as much a shout-out to those titles with environmentally friendly practices (Natural Home, Mother Jones and The American Prospect are among the 10 featured this year) as it is a slap at their bigger brethren that don't. ClickContinue

Posted on September 11, 2009 at 1:30pm —

Keaty Gross

Good to Know: "Common Sense Sustainability"

Audience Development | The ecological and cost savings benefits of smarter, more efficient circulation and distribution practices add up over time. Here’s a look at how these areas fit into the overall sustainability equation and potential areas of leverage for smaller publishers. Click here to read full article.

Posted on September 10, 2009 at 9:00pm —

Keaty Gross

Good to Know: "Barnes & Noble Promotes Magazines Using Recycled Paper Nationwide Over 240 Barnes & Noble Stores Promote Magazines on Special In-Store Racks"


CNBC | Barnes & Noble stores nationwide are partnering this month with Green America's Better Paper Project and Next Steps Marketing to promote magazines using recycled paper on special magazine racks in over 240 of their largest stores. The total of ten magazines participating in this month's promotion include:… Continue

Posted on September 9, 2009 at 4:30pm —

Comment Wall (7 comments)

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At 3:47pm on July 8, 2009, Jerry Johnson said…
Thank you, look forward to growing this together.
At 3:44pm on April 9, 2009, Allison Steinberg said…
Thanks!
At 11:57pm on February 27, 2009, Mohammed Mahmoud said…
Thank you Keaty,
At 9:36am on February 3, 2009, Beverly Maloney-Fischback said…
Thanks Keaty! Love the site!

-Bev
At 8:21pm on January 6, 2009, CarlCramer said…
Dear Keaty,

I try, so much. Thanks so much for all that you do. Best, Carl
At 2:31pm on December 8, 2008, Maggie Pajak said…
The site looks great!
At 12:01pm on December 8, 2008, Gina La Morte said…
thanks so much! best,
gina
 
 

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